Mark and Comm and PRCA APAC to hold ‘PR in the Age of Disruption’ webinar on 28th April
Mark and Comm Ltd, a leading reputation and communications agency based in Sri Lanka, in collaboration with the Public Relations and Communications Association Asia Pacific (PRCA APAC), will host a regional webinar titled “PR in the Age of Disruption” on the 28th of April 2025, from 3:00 PM to 4:30 PM IST via Zoom. Part […]
PR: Shifting from ‘public’ to ‘purposeful’ relations
Public Relations (PR) has undergone a significant transformation, evolving beyond its conventional role of managing an organisation’s image to a more purposeful and values-driven approach. This shift from ‘public’ relations to ‘purposeful’ relations reflects an understanding that authentic connections and social responsibility are paramount in today’s dynamic landscape. A study by the Institute for Public […]
